5 Ways to Land Those Leads Post Tradeshow

Tradeshows pop up everywhere in springtime and while they can blossom the start of many happy client/business relationships, they can also be tricky to navigate after the tradeshow is finished. From standing out to common snafus, here’s what to do (and not to do) post-tradeshow.  Don’t be just another cold call. Send a calculated email…

Use 3 Exhibit Signage Tricks to Make Visitors Fall in Love With Your Product

Working with Superior Exposition Services (SES) brings a number of advantages to the business readying its exhibit signage for the next trade show. For starters, you save time by working with the professional side by side. Next, you benefit from the incorporation of creative design solutions in your overall exhibit setup. Most importantly, you avoid making…

How to Get Your Trade Show Display Booth to Promote Your Brand

Are you attending a trade show? Now is the time to promote your brand to the fullest. Take advantage of the opportunity your trade show display booth presents you by utilizing the following tips. Have an Electronic Slideshow Bring along an iPad or two, a computer, or even a projector and create a fascinating slideshow…

4 Things People Pay Attention to in Booth Design

Tradeshow booths are something amazing, but they can also be something dreaded by even the most seasoned convention goer. Sometimes they can be astounding works of art that draw the eye and compel people to come back again and again. Other times, they’re a mess that you just want to forget ever happened. To avoid the…

Exhibit Signage = Engage and Sell

Like a bookstore full of books, a trade show is a sea of exhibits, each clamoring for attention and sales. Most signage is not effective enough to be noticed from across a large room because of poor design execution. Here’s how you can turn your exhibit signage into a visual magnet—drawing people in—without looking garish or unprofessional:…

5 Strategies to Help You Optimize Your Trade Show Display

Your ability to drive new customers to your booth at a trade show hinges in great part on your trade show display. And with exhibitor costs rising every year, it is imperative that you maximize your company’s presence by using an alluring trade show display. Below are five strategies to help you optimize the impact…