Exhibiting at a trade exposition is like performing a precarious high wire act. The financial stakes are threatening and there is so much that can go awry. Engaging the services of the Exposition Services team is the safest way to negotiate a successful exhibition. Partnering with Exposition Services (ES) Exposition Services include all the resources…
Trade show and event budgets are always tight. Concerns about overspending require keeping all costs under control and eliminating those considered unnecessary. Why Tight Budgets Include Event Carpeting Experienced exhibitors know event carpet installation should never be considered unnecessary. Renting event carpet is costly, but event carpet installation is as important as having a booth…
The next time you go into an impressive expo booth pay attention to what is under your feet. Chances are it is some type of flooring that not only fits in with the company’s mission and design, but it is also comfortable to walk on. Incorporate good flooring into your next exhibition booth design to…
Expo! Expo! IAEE’s Annual Meeting & Exhibition Exhibition and events industry professionals attend this premier show to learn about the latest industry trends and technology, as well as network with like-minded professionals. This spectacular face-to-face meeting provides attendees with a diverse marketplace to view and assess the tools needed to plan and manage successful trade…
Competition for face time with trade show visitors is fierce. Every exhibitor in the hall is there to increase sales of a product or service; and every exhibitor knows that more feet in the booth allows the opportunity for a final sale. How does your company get ‘more feet in the booth’? Do you rely…
Every year businesses prepare to make their way to tradeshows, exhibits, and conventions. It’s a time when they can show off their products and services and connect with like-minded individuals. The opportunity to network is an important part of expanding your brand and developing your reach. Your time at the trade show is enjoyable but…
There’s no need to rent a big hall to create an exhibit that will be remembered. In fact, most companies partake in trade shows instead, and these feature much smaller booths. While this system makes getting seen more affordable, it also means that participants have to have outstanding displays in order to get noticed. Use…
Taking your brand to a trade show can open many doors within your industry–if you meet the right people. In order to attract visitors to your booth, you have to stand out from the crowd. That is why exhibition booth design is just as important as your presentation, your swag giveaways and what you have…
Trade shows offer a unique opportunity to appeal to a captive audience. A well-designed booth will attract the right kind of visitors and potential customers. Hiring a trade show design expert alleviates the stress of setting up a top-tier booth by providing guidance in three key areas: Layout: Trade expos have come a long way…
Every detail about your trade show booth and expo can make a difference. If you’re using pipe and drape backdrops to divide an open conference space and make the space look more formal, add layers of drapery. Here are three reasons why: 1. You can use your company colors. Pipe and drape displays are traditional…
