Exhibit Signage = Engage and Sell

Like a bookstore full of books, a trade show is a sea of exhibits, each clamoring for attention and sales. Most signage is not effective enough to be noticed from across a large room because of poor design execution. Here’s how you can turn your exhibit signage into a visual magnet—drawing people in—without looking garish or unprofessional:…

Update Your Booth Design

Expo booth design software makes every stage of the creative process easier. From inspiration to final design approval, the latest design software is a great tool for any event space creation. After all, your meeting and trade show exhibit has to function as a promotional space within the trade show. Strategic design advances your visibility and appeals to…

5 Strategies to Help You Optimize Your Trade Show Display

Your ability to drive new customers to your booth at a trade show hinges in great part on your trade show display. And with exhibitor costs rising every year, it is imperative that you maximize your company’s presence by using an alluring trade show display. Below are five strategies to help you optimize the impact…

3 Ways to Take Trade Show Exhibit Signage to the Next Level

The panorama of a modern-day trade show is nothing short of an eye-popping visual feast. A spectrum of colors, interactive booth displays, and products in motion contribute to a dynamic whole. And yet, when you get up close, booth branding can still seem all too familiar and predictable, particularly when it comes to exhibit signage. The days of pop-up banners,…

Essential Steps for Corporate Event Planning

Planning events such as trade shows, conventions and expositions are challenging, requiring you to handle many details. For the event to succeed, you have to make sure that you have the right location, adequate space, parking, and catering. You also have to do a thorough job publicizing the event. Here are some essential considerations for corporate…